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William Martin Armistead : ウィキペディア英語版 | William Martin Armistead
William Martin Armistead (May 8, 1873 - November 5, 1955) was a publicist for N. W. Ayer & Son, the oldest advertising agency in the United States. He is credited with inventing the modern style of advertising, proposing small frequent announcements, shying away from the normal practice of publishing weekly or annual announcements in newspapers. He is buried in Mount Olivet Cemetery in Nashville. ==Early life==
Born on May 8, 1873 in Davidson Co., TN and died in Wayne, PA on November 5, 1955. At age 12 he became a messenger for the Banner of Nashville, and at age 17 he was promoted to office boy. He later moved to Atlanta, where he started his own advertising agency. In 1914, he married Eleanora Smith, a descendant of James Robertson (explorer), in 1914.
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